| 一般注記 |
Case studies in international marketing, 1982: t.p. (Peter Doyle, BA (Econ), MA, MS, PhD) p. 389 (hd. of Marketing Dept. at Bradford Univ. Management Centre)
LC data base, 11-9-83 (hdg.: Doyle, Peter)
The academic who's who, 1975-1976, 2nd ed. (Doyle, Peter; professor of marketing, b. 1943)
SRC:Marketing management and strategy / Peter Doyle(Prentice Hall, 1994)
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